Your Website Helps the World to Know You
If you're starting a new business and you think you're ready to give it a name, pause one second. When you build a website for your new enterprise you will need a suitable domain name. Picking the right one is so intertwined with the name of a business these days that the process is almost one and the same. This is exactly why you should consider using keywords, originality and branding as a guide to ensure that you pick a domain name that will make, and not break, your business.